. >> but it's got to be a little bit more than just this advertising, fiscal cliff. what about the business model? look at the competition. these other places that folks can go to listen to music. i mean, what about all of that impacting? we're down 20%. that is huge. >> you know what? that is a big move. stocks don't normally lose 20% in a day. generally speaking, when i see a stock go down 20% in a day, because we like to buy low and sell high, we tend to buy those kind of situations, especially when companies have a clean balance sheet, no debt. no now, in regards to competition, this is a company that expanded its market share. at the end of the day, this is a business model that does have competition. spotify is the record store, if you will, of the internet as well as itunes. apple is the radio, the z-100 of the internet. you don't really see z-100 competing with record stores. therefore, pandora and spotify and itunes are the business model. >> but does pandora have a jingle ball like z-100, rich? i think not. but they do have lots of choices in music. >> joe